Looking at my results from questionnaire research...

I made this question open ended and therefore did not limit anyone’s age. However, I now find that this was a bad idea because people of 15 and 15 answered this question and I did not want them to be a part of my magazine’s demographic. I want to target people between the ages of 16 and 24. I think that I will do another questionnaire but this time, targeting people from 17 to 24 as my research on 16 year olds is quite solid.

Although I’m planning to target more of the female demographic, I do not want to rule out males completely because I want to have the widest readership possible since that means more profit in sales. Therefore, I’m planning to again re-do this question in order to get a good sum of males to get a fair result.

I found this question to be somewhat useful as I found out what occupies their free time. A majority of them said studies and that’s probably why some of them don’t have enough time to read magazines. 14 said the internet and since this generation spend most of their time online, I think that much like other music magazines, I would have a website for my own – it would be easier to interact with the readers.

Most of the people who I gave a questionnaire to are part of Facebook. Personally, I think that the people who spend most of their time on Facebook are into pop music where as people on Tumblr are more open to other genres. However, regardless of this, I would advertise the first issue of my magazine on Facebook because it would be easier to reach my target demographic.

Though this question is irrelevant to music, I think the stores that they shop it show the price range that they have. For example, those who shop in Urban Outfitters, Topshop, Jack Wills and American Apparel would have more money that they could spend.

I wasn’t too surprised with this result – I knew that people in this age group are not too keen on reading music magazines. However, I think that now finding that out, I need to make sure that my music magazine changes the results of people that ‘never’ reader music magazines.

NME was the most popular choice of music magazines. I found this quite surprising since I expected most people to be reading Bilboard.

These are some of the responses I got when asked why they do not read music magazines. The two that stood out for me were 'I'd rather listen to music than read about it' and 'I get all music information from Twitter.' The first response I think is true on one part, however, I think that it depends on the type of genre you listen to in order to have that opinion - if you listen to pop, you know enough about that genre and the people in it because their faces are splattered everywhere. For example, One Direction being a pop band, they are all over the TV, social networking sites and adverts. And not only that, but they appear in tabloid magazines - no matter where you go, you can't escape them. However, with people who listen to alternative genres, that is not the case, and with those genres, its more convenient to have a magazine dedicated just for that.

The majority are into pop music and these people would be easier to please because they’re so many bands/artists to choose from.

Almost all of them said that they would buy a music magazine if their favourite band or artist is featured. Freebies were also a popular choice but I personally would not choose to put freebies in this magazine because they usually come with magazines aimed at tweens and having freebies seems like cheap trick to get people to buy your magazine because the actual content is not good enough on its own.